Things were a lot simpler when the last Ford Focus arrived.
Ford spokesman Jiyan Cadiz confirmed that the product portfolio shift by 2020 to trucks and utilities - including electrified versions - will account for nearly 90% of Ford's volume.
Though the same Focus will be sold in markets all over the world, available body styles will vary depending on region. It comes laden with standard equipment and a range of colours exclusive to the model. However, the new model is loaded with tech. The list could go on...
While it won't be standard across the new Focus line-up, Co-Pilot360 will be offered in different regions. There is a forward-facing camera to read and monitor lane markings up to 65 meters ahead of the vehicle. There's also driving modes selector complete with Sport mode.
Dimensionally, the new Focus has undergone a number of changes that affect styling, performance and aerodynamics.
A head-up display is available for the first time in a European Ford.
Australia will have a choice of two 1.5-litre three-cylinder petrol engines, with entry level models getting a naturally aspirated unit and higher grades scoring a turbo EcoBoost.
Ford's existing 1.0-litre EcoBoost engine is joined by a new 1.5-litre Ecoboost, both get active cylinder deactivation to improve efficiency. Outputs range from 95PS - 150PS, but there are few details about economy. There's also a 2.0 litre diesel with 148bhp. All told, the new Focus is a handsome auto. The console also adds soft knee pads for driver comfort. Other markets do, however, get the option of a saloon. Pricing also wasn't announced. Sync 3 will be returning, but it looks like Ford is moving away from the inset touchscreen. The Focus has also moved upmarket, and also features a longer wheelbase that aids practicality, too. It includes a 140 millimetre boot-mounted subwoofer and a mid-range speaker in the centre of the dashboard which Ford claims to have been specifically calibrated to offer one of the best audio experiences in any vehicle, emphasis on any vehicle.
Ford says torsional rigidity has improved by 20 per cent over the older version, and the hatchback also has a lower drag coefficient of 0.273 for the hatchback.
What this essentially means is connectivity features.
Connected services include a mobile WiFi hotspot, live traffic updates and the FordPass Connect app, which allows a range of convenient features such as a vehicle locator and remote lock/unlock/start.
All new models in local showrooms will be made in Germany at the company's Saarlouis plant, as opposed to the current Focus which is sourced from Thailand.
Moving on to the range-topping RS, it seems we won't have to wait until towards the end of the Focus IV's life cycle to see it like it has been the case with its three predecessors. Now in its 10th generation, the new Focus faces an even bigger challenge, making its pitch to coax drivers out of their crossovers and into something that Ford argues is just as practical. The first deliveries are scheduled for September, and dealers are already taking orders.