The American broadcasting company says that it will be streaming 50 hours of VR coverage from a variety of games straight from Pyeong Chang, South Korea next month. The VR content will include the opening and closing ceremonies, behind-the-scene interviews, and all-time favorite events like ski jumping, snowboarding, figure skating, ice hockey, and curling.
And when they land on the top of the podium, they'll be wearing intensely warm gear that was unveiled Tuesday by Nike and the U.S. Olympic Committee on the "Today" show. During the 2016 Summer Olympics in Rio, NBC partnered with Samsung to offer VR content but that programming was made available the day after. Olympics will then distribute the content to USA distribution partners, who will make their own decisions on how they will make the content available to their customers. Making events available live will only help the usage. Also, North Korea should not be allowed to use the Olympics as an occasion to promote its regime to the outside world.
NBC Olympics will also provide content prior to the start of the Games, with behind-the-scenes content captured with Intel True VR technology.
UK Sport has more than doubled investment in winter sports since Sochi, putting up a total of £32m over the four years leading up to the 2018 Games.
The Pyeongchang Olympics, which start on February 9, coincide with high tensions on the Korean Peninsula due to North Korean nuclear tests and contentious exchanges between U.S. President Donald Trump and North Korean leader Kim Jong Un.