After a year of hearing absolutely nothing from Taylor Swift, she is finally back with so many incredible treats for her Swifties and this is one treat to get seriously excited for! And what's a social platform without emojis?
I'd be more alarmed at the appearance of such a self-centered app if we weren't already living in the year 2017.
The video also teases "Taymojis", another feature strangely reminiscent of a certain reality TV star's "Kimojis". Shifting from game-based play, which fans know all too well, to a social network could be the secret to letting them shake it off, unlocking further success for the company and getting them out of the red.
As you may have noticed, The Swift Life focuses primarily on letting T-Swift fans connect with Taylor and each other through message boards, quizzes, etc.
"I think you guys are really going to like this", Swift says in the video announcing the app. "Taylor is overhauling her image", a source exclusively told Us Weekly in August. It's called The Swift Life™ and it's an app exclusively about Taylor Swift. "It would be.it would be preferable if you did".